Webraketen OS – How we build professional websites
We publish our work process, technical standards and quality requirements openly. This is how we build fast, sustainable and conversion-driven websites.
Our view on quality
Quality is structure. Not decoration, not trends — structure. We build websites that solve the right problems, stand the test of time, are technically considered and immediately understandable. A website is a business tool. It should be fast, clear and stable.
Our position
We build systems, not decoration. We prioritize structure over surface, performance over effects and simplicity over complexity. We optimize for results, not applause.
Technology with responsibility
The simplest solution that meets the needs is always the first choice. We do not add frameworks, plugins or third-party scripts unless they solve a real problem.
Explore Webraketen OS
Learn more about every part of how we work.
Technical standards for professional websites
We set measurable minimum requirements for every delivery. Lighthouse scores, Core Web Vitals, accessibility and security — all documented and transparent.
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Our work process for building professional websites
Every project follows a proven process: from a clear start and structure planning to design, development and quality assurance.
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Custom Code or WordPress – how do we choose platform?
We choose platform based on the client's needs, not what is easiest for us. Custom Code is our standard — WordPress is used when advanced content management is required.
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Design system for clear and conversion-driven websites
Our design system prioritizes clarity, visual hierarchy and component-based structure. Design that communicates, not decorates.
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How collaboration with Webraketen works
Clear scope, fixed prices and structured communication. We define everything before work begins — no grey areas.
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How we document results and impact
We only publish projects with measurable impact. Transparent cases, documented results and continuous follow-up.
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What sets Webraketen apart from other web agencies?
Webraketen is a web agency in Gothenburg that prioritizes substance over surface. We build websites that work — technically, commercially and long-term.
The Webraketen promise
A website from Webraketen is:
Optimized performance as standard, not as an add-on.
Designed to communicate, not to confuse.
Built with clean code that lasts over time.
Accessible, secure and transparent.
We build to work — not to impress.
Frequently Asked Questions
What does Lighthouse 90+ mean?
Lighthouse is Google's tool for measuring web performance, accessibility, best practices and SEO. A score of 90+ means the website meets high standards in all these categories. We use 90+ as a minimum requirement for desktop and 85+ for mobile.
Are Core Web Vitals important for SEO?
Yes. Google uses Core Web Vitals (LCP, CLS and INP) as ranking factors. Websites that meet these requirements have an advantage in search results compared to slower competitors. We ensure every delivery meets these thresholds.
How long does it take to build a website?
With our Launch package, we deliver a professional website within 48 hours. Larger projects with more pages and advanced functionality take longer, but we always provide a clear timeline before work begins.
Is Custom Code better than WordPress?
It depends on the needs. Custom Code provides better performance and lower maintenance costs, but WordPress is superior for content-heavy sites with multiple editors. We recommend the solution that best fits the client's reality.
What does a custom website cost?
Our packages start from 3 999 SEK at a fixed price. Larger projects are quoted individually. We always state the exact price before work begins — no hidden fees or hourly billing.
Ready to get started?
Order an SEO-ready business website today and go live within 48 hours.